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	<title>the.desigu &#187; vertical church</title>
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	<link>http://the.desigu.com</link>
	<description>the work of the finer designer - that jon jackson</description>
	<pubDate>Thu, 30 Oct 2008 02:25:49 +0000</pubDate>
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		<title>The Vertical Church - (YCC is No more)</title>
		<link>http://the.desigu.com/2008/01/02/the-vertical-church-ycc-is-no-more/</link>
		<comments>http://the.desigu.com/2008/01/02/the-vertical-church-ycc-is-no-more/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 19:38:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Graphic design]]></category>

		<category><![CDATA[the vertical church]]></category>

		<category><![CDATA[logo]]></category>

		<category><![CDATA[tvc]]></category>

		<category><![CDATA[vertical church]]></category>

		<category><![CDATA[ycc]]></category>

		<guid isPermaLink="false">http://the.desigu.com/?p=58</guid>
		<description><![CDATA[So after a long time of building up the YCC brand, they decided to change their name to distinguish themselves from the other &#8220;Community churches&#8221; in the area.

These are some of the first logos that I can up with for their new name (my favorite is the bottom right, as you can see by my [...]]]></description>
			<content:encoded><![CDATA[<p>So after a long time of building up the YCC brand, they decided to change their name to distinguish themselves from the other &#8220;Community churches&#8221; in the area.</p>
<p><a href="http://the.desigu.com/wp-content/uploads/2008/04/tvc-logos-reject.jpg" class="lightview" rel="gallery[58]"><img class="alignnone size-medium wp-image-59" title="tvc-logos-reject" src="http://the.desigu.com/wp-content/uploads/2008/04/tvc-logos-reject-500x408.jpg" alt="" width="500" height="408" /></a></p>
<p>These are some of the first logos that I can up with for their new name (my favorite is the bottom right, as you can see by my spending more time with it.</p>
<p><a href="http://the.desigu.com/wp-content/uploads/2008/04/tvc-logos.jpg" class="lightview" rel="gallery[58]"><img class="alignnone size-medium wp-image-60" title="tvc-logos" src="http://the.desigu.com/wp-content/uploads/2008/04/tvc-logos-500x242.jpg" alt="" width="500" height="242" /></a></p>
<p>They decided they didn&#8217;t like any of those however, so they send me back this logo (above left) and asked if we could do something more like that. So the above right is what the final new logo is now.</p>
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